By tracking users Facebook, Instagram and Twitter likes, as well as google searches, media platforms and networks are able to generate a general idea of what your interest are. By using the location services provided by your device, media platforms can know where you are at all times.
How does Facebook know my Google searches?
The personalized ads are a result of cookies and an IP address. Cookies are text files in your browser that track information youve searched. Your IP address is kind of like your house address and shows where you are located. The balance between both of them is what gives the information to advertisers.
Google, Yahoo and Bing gather all information involving searches including the websites that are accessed and the location of the user. This can be integrated with information from other services owned by the Internet giants.
Based on your IP address they know your location they put cookies, little text scripts so to speak, that they attach to your profile when you visit their sites they can track you through those. Greenwood said.
Social media data tracks how individuals engage with your content or channels like LinkedIn, Facebook, and Twitter. It gathers numbers, percentages, and statistics from which you can infer the performance of your social media strategy.
Who can see your Internet searches?
But theres still someone who could: the administrator of your network will be able to see all of your browser history. This means they can retain and view almost every webpage youve visited. Part of your browsing history is safe: HTTPS provides you with a tiny bit of extra security.
-- are kept on a variety of different vendors storage servers. This storage is measured, not in gigabytes, but in terabytes and petabytes. The social networks keep their server farms in data centers co-located, when possible, with major Internets Network Access Points (NAPs).
Ups and downs. In short, social media data is the collected information from social networks that show how users share, view or engage with your content or profiles. These numbers, percentages and statistics provide actionable insights concerning your social media strategy.
Can apps see your browsing history?
Your internet activity can also be tracked by cookies - small bits of text that are downloaded and stored by your web browser. Its also used to improve your internet experience as a whole. Even mobile apps and browser extensions can track your activity. Your data is the new gold, and they want it.
Information in content other people upload about you. How you use the site, what you engage with, and who you talk to. Transactions through Facebook, such as in games or through Marketplace. Device information like IP address, operating system, and network data.